{"id":909,"date":"2016-05-04T18:03:33","date_gmt":"2016-05-04T18:03:33","guid":{"rendered":"http:\/\/revistahometheater.uol.com.br\/portal\/?p=909"},"modified":"2016-05-04T18:18:36","modified_gmt":"2016-05-04T18:18:36","slug":"bw-e-adquirida-por-empresa-de-tecnologia-do-vale-do-silicio","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2016\/05\/04\/bw-e-adquirida-por-empresa-de-tecnologia-do-vale-do-silicio\/","title":{"rendered":"B&#038;W \u00e9 adquirida por empresa de tecnologia do Vale do Sil\u00edcio"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-912 size-medium\" src=\"http:\/\/revistahometheater.uol.com.br\/portal\/wp-content\/uploads\/2016\/05\/bew-300x200.jpg\" alt=\"bew\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2016\/05\/bew-300x200.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2016\/05\/bew-400x267.jpg 400w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2016\/05\/bew-500x334.jpg 500w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2016\/05\/bew-210x140.jpg 210w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2016\/05\/bew-50x33.jpg 50w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2016\/05\/bew.jpg 550w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>A not\u00edcia que mexeu com o mercado de \u00e1udio internacional nesta ter\u00e7a-feira (03) foi a venda da brit\u00e2nica <a href=\"http:\/\/revistahometheater.uol.com.br\/site\/tec_noticias_02.php?id_lista_txt=9558\">Bowers &amp; Wilkins<\/a> para a <a href=\"https:\/\/evaautomation.com\/\">Eva Automation<\/a>, uma empresa (startup) do Vale do Sil\u00edcio, criada em 2014, com foco no desenvolvimento de produtos e sistemas de \u00e1udio, v\u00eddeo e multiroom. Os valores do neg\u00f3cio ainda n\u00e3o foram revelados. Al\u00e9m da B&amp;W, fundada em 1966 por John Bowers e Roy Wilkins na Inglaterra, a compra inclui as marcas Rotel e Classe Audio \u2013 ambas do mesmo grupo. Todos os novos produtos de \u00e1udio ser\u00e3o vendidos sob a marca Bowers &amp; Wilkins.<\/p>\n<p>A Eva Automation foi constitu\u00edda por tr\u00eas empres\u00e1rios com aporte do fundo de investimentos <a href=\"http:\/\/formation8.com\/\">Formation 8<\/a>, mas tem como figura principal o coreano Gideon Yu, um ex-executivo do Facebook e YouTube, atualmente um dos propriet\u00e1rios do San Francisco 49ers, time da liga de futebol americano (NFL). J\u00e1 o ex-presidente da Bowers &amp; Wilkins, Joe Atkins, ser\u00e1 acionista e CEO com participa\u00e7\u00e3o no conselho de administra\u00e7\u00e3o da nova empresa com as marcas rec\u00e9m-adquiridas. Segundo Gideon Yu, n\u00e3o h\u00e1 planos para qualquer terceiriza\u00e7\u00e3o na fabrica\u00e7\u00e3o ou mudan\u00e7as nas estrat\u00e9gias de posicionamento ou distribui\u00e7\u00e3o.<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-56765637\"><div data-cfpa=\"35734\" data-cfpw=\"35734\" id=\"homet-2773088534\"><a data-no-instant=\"1\" href=\"https:\/\/www.harmanluxuryaudio.com\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ARCAM-SA45-BANNER-NEWSLETTER\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/09\/ARCAM-SA45-BANNER-NEWSLETTER.gif\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><h6><span style=\"color: #808080;\"><em>Publicidade<\/em><\/span><\/h6>\r\n<\/br><script type=\"text\/javascript\">;new advadsCfpAd( 35734 );<\/script><\/div>\n<p>\u201cVamos manter a qualidade dos produtos, bem como o conhecimento e a experi\u00eancia da Bowers &amp; Wilkins. A aquisi\u00e7\u00e3o vai extrair o melhor do Vale do Sil\u00edcio e da B&amp;W para impulsionar o crescimento desta marca de \u00e1udio.\u201d Em uma entrevista para o site <a href=\"http:\/\/www.cepro.com\/article\/interview_bw_acquired_by_owner_of_san_francisco_49ers_a_super_geeky_audioph?utm_source=CEPWeekly&amp;utm_medium=email&amp;utm_campaign=content\">CE Pro<\/a>, o executivo afirma ser um entusiasta de esportes, tecnologia e \u00e1udio de alta qualidade; e ressalta que sempre admirou a B&amp;W. Al\u00e9m disso, diz que continuar\u00e1 a investir e valorizar a qualidade sonora e o canal especializado.<\/p>\n<p><strong>Fonte:<\/strong> reda\u00e7\u00e3o HOME THEATER &amp; CASA DIGITAL \/ <a href=\"http:\/\/www.twice.com\/news\/audio\/bowers-wilkins-purchased-eva-automation\/61393\">Twice<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A not\u00edcia que mexeu com o mercado de \u00e1udio internacional nesta ter\u00e7a-feira (03) foi a venda da brit\u00e2nica Bowers &amp; Wilkins para a Eva Automation,<\/p>\n","protected":false},"author":1,"featured_media":912,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-909","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B&amp;W \u00e9 adquirida por empresa de tecnologia do Vale do Sil\u00edcio - HT &amp; 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