{"id":5355,"date":"2018-07-31T19:34:51","date_gmt":"2018-07-31T19:34:51","guid":{"rendered":"http:\/\/revistahometheater.uol.com.br\/portal\/?p=5355"},"modified":"2018-07-31T19:34:51","modified_gmt":"2018-07-31T19:34:51","slug":"set-expo-tera-demonstracoes-do-padrao-de-tv-atsc-3-0","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2018\/07\/31\/set-expo-tera-demonstracoes-do-padrao-de-tv-atsc-3-0\/","title":{"rendered":"SET Expo ter\u00e1 demonstra\u00e7\u00f5es do padr\u00e3o de TV ATSC 3.0"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5356\" src=\"http:\/\/revistahometheater.uol.com.br\/portal\/wp-content\/uploads\/2018\/07\/atsc_30.jpg\" alt=\"\" width=\"800\" height=\"506\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2018\/07\/atsc_30.jpg 800w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2018\/07\/atsc_30-400x253.jpg 400w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2018\/07\/atsc_30-500x316.jpg 500w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2018\/07\/atsc_30-300x190.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2018\/07\/atsc_30-768x486.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>De olho nos avan\u00e7os da tecnologia em todo o mundo, a dire\u00e7\u00e3o da SET Expo &#8211; feira que acontece em S\u00e3o Paulo no final de agosto &#8211; est\u00e3o programando demonstra\u00e7\u00f5es do padr\u00e3o ATSC 3.0. Reconhecido por grande parte dos especialistas como \u201ca TV do futuro\u201d, esse padr\u00e3o de televis\u00e3o digital foi implantado em 2017 na Cor\u00e9ia do Sul e j\u00e1 entrou em fase de testes no mercado americano.<\/p>\n<p>O ATSC 3.0 foi desenvolvido nos EUA com a proposta de empacotar todos os principais avan\u00e7os da televis\u00e3o nos \u00faltimos anos. Segundo a SET (Sociedade Brasileira de Engenharia de Televis\u00e3o), o padr\u00e3o re\u00fane vantagens da radiodifus\u00e3o e da banda larga, permitindo maior n\u00famero de canais de transmiss\u00e3o, mais flexibilidade na distribui\u00e7\u00e3o dos sinais e maior n\u00edvel de interatividade com o usu\u00e1rio. Usando esse sistema, \u00e9 poss\u00edvel transmitir imagens em resolu\u00e7\u00e3o Ultra HD (4K e 8K) com ampla gama de cores inclusive para dispositivos m\u00f3veis.<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-3217750240\"><div data-cfpa=\"35734\" data-cfpw=\"35734\" id=\"homet-942307399\"><a data-no-instant=\"1\" href=\"https:\/\/www.harmanluxuryaudio.com\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ARCAM-SA45-BANNER-NEWSLETTER\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/09\/ARCAM-SA45-BANNER-NEWSLETTER.gif\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><h6><span style=\"color: #808080;\"><em>Publicidade<\/em><\/span><\/h6>\r\n<\/br><script type=\"text\/javascript\">;new advadsCfpAd( 35734 );<\/script><\/div>\n<p>Durante a SET Expo, o padr\u00e3o americano poder\u00e1 ser visto em funcionamento nos estandes do F\u00f3rum SBTVD e da Universidade Presbiteriana Mackenzie, de S\u00e3o Paulo, que vem participando ativamento da implanta\u00e7\u00e3o da TV digital no Brasil. Para os visitantes que puderem tamb\u00e9m participar do Congresso da SET, no mesmo local, o coordenador de TV Digital da Mackenzie, Cristiano Akamine, far\u00e1 participar\u00e1 de um painel t\u00e9cnico sob o t\u00edtulo \u201cTV Digital Avan\u00e7ada &#8211; Converg\u00eancia com 5G\u201d; o painel ter\u00e1 a presen\u00e7a de v\u00e1rios especialistas internacionais.<\/p>\n<p>A SET Expo conta com o apoio das principais redes brasileiras de televis\u00e3o aberta, da ABTA (Associa\u00e7\u00e3o Brasileira de TV por Assinatura), NAB (equivalente \u00e0 SET nos EUA) e NHK (Jap\u00e3o). O evento, que acontece de 27 a 30 de agosto, no Expo Center Norte, marca tamb\u00e9m os 30 anos de funda\u00e7\u00e3o da SET. A SET Expo tem apoio institucional das revistas HOME THEATER &amp; CASA DIGITAL e BUSINESS TECH MULTIM\u00cdDIA.<\/p>\n<p><b>FONTE: SET<\/b><\/p>\n<p><b>Temas relacionados:<\/b><\/p>\n<p><a href=\"http:\/\/orlandobarrozo.blog.br\/2018\/07\/13\/a-copa-vista-em-diferentes-telas\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=pt-BR&amp;q=http:\/\/orlandobarrozo.blog.br\/2018\/07\/13\/a-copa-vista-em-diferentes-telas\/&amp;source=gmail&amp;ust=1533151630501000&amp;usg=AFQjCNFwnzbzsvCaJac_xAHKoIYpR_2BAg\">Como foi a Copa vista em diferentes tipos de tela<\/a><br \/>\n<a href=\"http:\/\/revistahometheater.uol.com.br\/portal\/2018\/07\/19\/vendas-de-tvs-4k-devem-superar-100-milhoes-este-ano\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=pt-BR&amp;q=http:\/\/revistahometheater.uol.com.br\/portal\/2018\/07\/19\/vendas-de-tvs-4k-devem-superar-100-milhoes-este-ano\/&amp;source=gmail&amp;ust=1533151630501000&amp;usg=AFQjCNHGTh3M6I0TeioI9dj5r0eAKUDiRA\">Vendas de TVs 4K devem superar 100 milh\u00f5es este ano<\/a><br \/>\n<a href=\"http:\/\/revistahometheater.uol.com.br\/portal\/2017\/08\/24\/3118\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=pt-BR&amp;q=http:\/\/revistahometheater.uol.com.br\/portal\/2017\/08\/24\/3118\/&amp;source=gmail&amp;ust=1533151630501000&amp;usg=AFQjCNGxK04sIiQRADqkdZcfCnZvN6J4og\">Dolby demonstra sistemas Atmos e Vision em conjunto na SET Expo<\/a><br \/>\n<a href=\"http:\/\/revistahometheater.uol.com.br\/portal\/2018\/06\/12\/netclaro-lanca-4k-oficialmente-na-tv-paga-brasileira\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=pt-BR&amp;q=http:\/\/revistahometheater.uol.com.br\/portal\/2018\/06\/12\/netclaro-lanca-4k-oficialmente-na-tv-paga-brasileira\/&amp;source=gmail&amp;ust=1533151630501000&amp;usg=AFQjCNGGfgi8q9vhF-IOAckovKSbtbit3g\">NET\/Claro lan\u00e7a 4K oficialmente na TV paga brasileira<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>De olho nos avan\u00e7os da tecnologia em todo o mundo, a dire\u00e7\u00e3o da SET Expo &#8211; feira que acontece em S\u00e3o Paulo no final de<\/p>\n","protected":false},"author":1,"featured_media":5357,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-5355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SET Expo ter\u00e1 demonstra\u00e7\u00f5es do padr\u00e3o de TV ATSC 3.0 - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2018\/07\/31\/set-expo-tera-demonstracoes-do-padrao-de-tv-atsc-3-0\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SET Expo ter\u00e1 demonstra\u00e7\u00f5es do padr\u00e3o de TV ATSC 3.0 - HT &amp; 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