{"id":38437,"date":"2026-10-21T15:00:17","date_gmt":"2026-10-21T18:00:17","guid":{"rendered":"https:\/\/www.hometheater.com.br\/portal\/?p=38437"},"modified":"2026-10-21T16:03:12","modified_gmt":"2026-10-21T19:03:12","slug":"tv-3-0-evento-na-globo-reune-integradores-de-home-theater-e-automacao","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2026\/10\/21\/tv-3-0-evento-na-globo-reune-integradores-de-home-theater-e-automacao\/","title":{"rendered":"TV 3.0: evento na Globo re\u00fane integradores de home theater e automa\u00e7\u00e3o"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-38438\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/10\/TV-3.jpg\" alt=\"\" width=\"800\" height=\"500\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/10\/TV-3.jpg 800w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/10\/TV-3-300x188.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/10\/TV-3-768x480.jpg 768w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/10\/TV-3-400x250.jpg 400w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/10\/TV-3-500x313.jpg 500w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Numa parceria entra o portal HT &amp; CASA DIGITAL e a TV Globo, <b>integradores de sistemas eletr\u00f4nicos residenciais de \u00e1udio\/v\u00eddeo e automa\u00e7\u00e3o<\/b> ter\u00e3o a chance de participar de uma demonstra\u00e7\u00e3o do novo <b>sistema brasileiro de TV 3.0<\/b>.<\/p>\n<p>O encontro acontecer\u00e1 no pr\u00f3ximo dia 12 de novembro, <b>na sede da Globo-SP<\/b>. Ali, os participantes assistir\u00e3o a demos sobre os recursos do <b>DTV+<\/b>, novo padr\u00e3o brasileiro de TV digital que a emissora lan\u00e7ou experimentalmente em junho \u00faltimo e que <b>ganhar\u00e1 impulso a partir de 2027<\/b>.<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-900666073\"><div data-cfpa=\"36066\" data-cfpw=\"36066\" id=\"homet-815624158\"><a data-no-instant=\"1\" href=\"https:\/\/loja.sommaior.com.br\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ABBEY-ROAD_360x300px\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/10\/ABBEY-ROAD_360x300px.jpg\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><script type=\"text\/javascript\">;new advadsCfpAd( 36066 );<\/script><\/div>\n<p>&nbsp;<\/p>\n<h3><span style=\"text-decoration: underline;\"><b>TV e internet, juntas<\/b><\/span><\/h3>\n<p>O padr\u00e3o combina recursos da TV aberta e da internet para proporcionar ao usu\u00e1rio <b>uma nova experi\u00eancia de intera\u00e7\u00e3o<\/b>. Al\u00e9m de assistir aos conte\u00fados tradicionais, o telespectador poder\u00e1 <b>acessar pelo controle remoto<\/b> os in\u00fameros conte\u00fados da internet, atrav\u00e9s de apps apresentados na tela da TV (<a href=\"https:\/\/orlandobarrozo.blog.br\/2026\/03\/02\/tv-3-0-brasil-sera-um-exemplo\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/orlandobarrozo.blog.br\/2026\/03\/02\/tv-3-0-brasil-sera-um-exemplo\/&amp;source=gmail&amp;ust=1792688147900000&amp;usg=AOvVaw2ByCkZ7jD19iSdqN8w8B_0\"><b>entenda<\/b><\/a>).<\/p>\n<p>Outra mudan\u00e7a importante \u00e9 o uso da <b>interatividade como ferramenta do usu\u00e1rio<\/b>. Ele ter\u00e1 acesso a servi\u00e7os oferecidos n\u00e3o s\u00f3 pelas emissoras, mas pelos provedores de streaming, \u00f3rg\u00e3os do governo e empresas em geral. <b>Grande parte desses servi\u00e7os ser\u00e1 gratuita<\/b>.<\/p>\n<p>De acordo com as normas definidas pelo\u00a0<a href=\"https:\/\/forumsbtvd.org.br\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/forumsbtvd.org.br&amp;source=gmail&amp;ust=1792688147900000&amp;usg=AOvVaw311fWMs5mtCKCOHW-TNv_a\"><b>F\u00f3rum SBTVD<\/b><\/a>\u00a0em conjunto com o Minist\u00e9rio das Comunica\u00e7\u00f5es (<a href=\"https:\/\/orlandobarrozo.blog.br\/2025\/08\/30\/tv-3-0-agora-o-trabalho-mais-dificil\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/orlandobarrozo.blog.br\/2025\/08\/30\/tv-3-0-agora-o-trabalho-mais-dificil\/&amp;source=gmail&amp;ust=1792688147900000&amp;usg=AOvVaw1I1Nb1x89bCGbmilfPoSqU\"><b>veja aqui<\/b><\/a>), o padr\u00e3o DTV+ adotar\u00e1 como base a transmiss\u00e3o de <b>imagens em resolu\u00e7\u00e3o 4K<\/b>, com a ve\u00edcula\u00e7\u00e3o de conte\u00fados <b>HDR e \u00e1udio imersivo<\/b>.<\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"text-decoration: underline;\"><b>Como ser\u00e1 o encontro<\/b><\/span><\/h3>\n<p>Um profissional da Globo far\u00e1 as <b>demonstra\u00e7\u00f5es dos recursos do DTV+<\/b> e poder\u00e1 tirar as d\u00favidas t\u00e9cnicas dos participantes. \u201cSer\u00e1 uma excelente oportunidade para n\u00e3o s\u00f3 entender na pr\u00e1tica como funciona o sistema e como ser\u00e1 diferente a <b>rela\u00e7\u00e3o do usu\u00e1rio com sua TV<\/b>&#8220;, explica Orlando Barrozo, diretor do portal <b>HT &amp; Casa Digital<\/b>. \u201cAl\u00e9m disso, os participantes poder\u00e3o enxergar ali as novas possibilidades de neg\u00f3cio que se abrem, para <b>responder \u00e0s d\u00favidas de seus clientes<\/b>\u201d.<\/p>\n<p>Para participar dessa demonstra\u00e7\u00e3o, \u00e9 <b>imprescind\u00edvel fazer uma pr\u00e9-inscri\u00e7\u00e3o<\/b> (<a href=\"#evento\"><b>clique aqui<\/b><\/a>). Apenas profissionais do segmento previamente inscritos poder\u00e3o participar. Para que os participantes aproveitem ao m\u00e1ximo essa oportunidade, <b>as vagas s\u00e3o limitadas<\/b>.<\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"text-decoration: underline;\"><a id=\"evento\"><\/a>Evento HOME THEATER &#8211; TV 3.0<\/span><\/h2>\n<p><span style=\"text-decoration: underline;\"><strong>Sede TV Globo &#8211; 12\/11 &#8211; S\u00e3o Paulo\/SP\u00a0<\/strong><\/span><\/p>\n<link rel='stylesheet' id='formidable-css' href='https:\/\/www.hometheater.com.br\/portal\/wp-content\/plugins\/formidable\/css\/formidableforms.css?ver=7111356' type='text\/css' media='all' \/>\n<div class=\"frm_forms  with_frm_style frm_style_formidable-style\" id=\"frm_form_29_container\" data-token=\"869ad7054b42b1b44981a282192729a2\">\n<form enctype=\"multipart\/form-data\" method=\"post\" class=\"frm-show-form \" id=\"form_home-theater-workshop-2025\" data-token=\"869ad7054b42b1b44981a282192729a2\">\n<div class=\"frm_form_fields \">\n<fieldset>\n<legend class=\"frm_screen_reader\">Home Theater Workshop 2025<\/legend>\n\n<div class=\"frm_fields_container\">\n<input type=\"hidden\" name=\"frm_action\" value=\"create\" \/>\n<input type=\"hidden\" name=\"form_id\" value=\"29\" \/>\n<input type=\"hidden\" name=\"frm_hide_fields_29\" id=\"frm_hide_fields_29\" value=\"\" \/>\n<input type=\"hidden\" name=\"form_key\" value=\"home-theater-workshop-2025\" \/>\n<input type=\"hidden\" name=\"item_meta[0]\" value=\"\" \/>\n<input type=\"hidden\" id=\"frm_submit_entry_29\" name=\"frm_submit_entry_29\" value=\"168b46cc38\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/portal\/wp-json\/wp\/v2\/posts\/38437\" \/><div id=\"frm_field_300_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container\">\n\t<div  id=\"field_7rpwl_label\" class=\"frm_primary_label\">Nome\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/div>\n\t<fieldset aria-labelledby=\"field_7rpwl_label\">\n\t<legend class=\"frm_screen_reader frm_hidden\">\n\t\tNome\t<\/legend>\n\n\t<div  class=\"frm_combo_inputs_container\" id=\"frm_combo_inputs_container_300\" data-name-layout=\"first_last\">\n\t\t\t\t\t<div\n\t\t\t\tid=\"frm_field_300-first_container\"\n\t\t\t\tclass=\"frm_form_field form-field frm_form_subfield-first  frm6\"\n\t\t\t\tdata-sub-field-name=\"first\"\n\t\t\t>\n\t\t\t\t<label for=\"field_7rpwl_first\" class=\"frm_screen_reader frm_hidden\">\n\t\t\t\t\tNome\t\t\t\t<\/label>\n\n\t\t\t\t<input  type=\"text\" id=\"field_7rpwl_first\" value=\"\" name=\"item_meta[300][first]\" data-reqmsg=\"Esse campo n\u00e3o pode ser em branco.\" aria-required=\"true\" data-invmsg=\"Nome \u00e9 inv\u00e1lido\" aria-invalid=\"false\"  \/><div class=\"frm_description\" id=\"frm_field_300_first_desc\">Nome<\/div>\t\t\t<\/div>\n\t\t\t\t\t\t<div\n\t\t\t\tid=\"frm_field_300-last_container\"\n\t\t\t\tclass=\"frm_form_field form-field frm_form_subfield-last  frm6\"\n\t\t\t\tdata-sub-field-name=\"last\"\n\t\t\t>\n\t\t\t\t<label for=\"field_7rpwl_last\" class=\"frm_screen_reader frm_hidden\">\n\t\t\t\t\tSobrenome\t\t\t\t<\/label>\n\n\t\t\t\t<input  type=\"text\" id=\"field_7rpwl_last\" value=\"\" name=\"item_meta[300][last]\" data-reqmsg=\"Esse campo n\u00e3o pode ser em branco.\" aria-required=\"true\" data-invmsg=\"Nome \u00e9 inv\u00e1lido\" aria-invalid=\"false\"  \/><div class=\"frm_description\" id=\"frm_field_300_last_desc\">Sobrenome<\/div>\t\t\t<\/div>\n\t\t\t\t<\/div>\n<\/fieldset>\n\n\t\n\t\n<\/div>\n<div id=\"frm_field_301_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container\">\n\t<label for=\"field_qr6l2\" id=\"field_qr6l2_label\" class=\"frm_primary_label\">CPF\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"tel\" id=\"field_qr6l2\" name=\"item_meta[301]\" value=\"\"  data-reqmsg=\"Esse campo n\u00e3o pode ser em branco.\" aria-required=\"true\" data-invmsg=\"CPF \u00e9 inv\u00e1lido\" aria-invalid=\"false\" pattern=\"((\\+\\d{1,3}(-|.| )?\\(?\\d\\)?(-| |.)?\\d{1,5})|(\\(?\\d{2,6}\\)?))(-|.| )?(\\d{3,4})(-|.| )?(\\d{4})(( x| ext)\\d{1,5}){0,1}$\"  \/>\n\t\n\t\n<\/div>\n<div id=\"frm_field_303_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container\">\n\t<label for=\"field_d0mki\" id=\"field_d0mki_label\" class=\"frm_primary_label\">Empresa\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"text\" id=\"field_d0mki\" name=\"item_meta[303]\" value=\"\"  data-reqmsg=\"Esse campo n\u00e3o pode ser em branco.\" aria-required=\"true\" data-invmsg=\"Empresa \u00e9 inv\u00e1lido\" aria-invalid=\"false\"  \/>\n\t\n\t\n<\/div>\n<div id=\"frm_field_304_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container\">\n\t<label for=\"field_yelrh\" id=\"field_yelrh_label\" class=\"frm_primary_label\">Cargo\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"text\" id=\"field_yelrh\" name=\"item_meta[304]\" value=\"\"  data-reqmsg=\"Esse campo n\u00e3o pode ser em branco.\" aria-required=\"true\" data-invmsg=\"Cargo \u00e9 inv\u00e1lido\" aria-invalid=\"false\"  \/>\n\t\n\t\n<\/div>\n<div id=\"frm_field_306_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container\">\n\t<label for=\"field_1rzwp\" id=\"field_1rzwp_label\" class=\"frm_primary_label\">E-mail\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"email\" id=\"field_1rzwp\" name=\"item_meta[306]\" value=\"\"  data-reqmsg=\"Esse campo n\u00e3o pode ser em branco.\" aria-required=\"true\" data-invmsg=\"E-mail \u00e9 inv\u00e1lido\" aria-invalid=\"false\"  \/>\n\t\n\t\n<\/div>\n<div id=\"frm_field_307_container\" class=\"frm_form_field form-field  frm_required_field frm_top_container\">\n\t<label for=\"field_p6clt\" id=\"field_p6clt_label\" class=\"frm_primary_label\">Telefone (WhatsApp)\n\t\t<span class=\"frm_required\" aria-hidden=\"true\">*<\/span>\n\t<\/label>\n\t<input type=\"tel\" id=\"field_p6clt\" name=\"item_meta[307]\" value=\"\"  data-reqmsg=\"Esse campo n\u00e3o pode ser em branco.\" aria-required=\"true\" data-invmsg=\"Telefone (WhatsApp) \u00e9 inv\u00e1lido\" aria-invalid=\"false\" pattern=\"((\\+\\d{1,3}(-|.| )?\\(?\\d\\)?(-| |.)?\\d{1,5})|(\\(?\\d{2,6}\\)?))(-|.| )?(\\d{3,4})(-|.| )?(\\d{4})(( x| ext)\\d{1,5}){0,1}$\"  \/>\n\t\n\t\n<\/div>\n<div id=\"frm_field_299_container\" class=\"frm_form_field form-field  frm_top_container\">\n\t<label for=\"field_pe81h\" id=\"field_pe81h_label\" class=\"frm_primary_label\">Deixe aqui o seu coment\u00e1rio ou sugest\u00e3o:\n\t\t<span class=\"frm_required\" aria-hidden=\"true\"><\/span>\n\t<\/label>\n\t<input type=\"text\" id=\"field_pe81h\" name=\"item_meta[299]\" value=\"\"  data-invmsg=\"Deixe aqui o seu coment\u00e1rio ou sugest\u00e3o: \u00e9 inv\u00e1lido\" aria-invalid=\"false\"  \/>\n\t\n\t\n<\/div>\n<div id=\"frm_field_298_container\" class=\"frm_form_field form-field \">\n\t<div class=\"frm_submit frm_flex\">\n<button class=\"frm_button_submit\" type=\"submit\"  >Enviar<\/button>\n\n\n\n<\/div>\n<\/div>\n\t<input type=\"hidden\" name=\"item_key\" value=\"\" \/>\n\t\t\t<div id=\"frm_field_308_container\">\n\t\t\t<label for=\"field_33xvi\" >\n\t\t\t\tSe voc\u00ea \u00e9 humano, deixe este campo em branco.\t\t\t<\/label>\n\t\t\t<input  id=\"field_33xvi\" type=\"text\" class=\"frm_form_field form-field frm_verify\" name=\"item_meta[308]\" value=\"\"  \/>\n\t\t<\/div>\n\t\t<input name=\"frm_state\" type=\"hidden\" value=\"8\/BdTRaUCuYtU1C78JKubQl8l7DD6eRM4+wu+6XmfWI=\" \/><\/div>\n<\/fieldset>\n<\/div>\n\n<\/form>\n<\/div>\n\n<p>&nbsp;<\/p>\n<p><b>Veja tamb\u00e9m:<\/b><\/p>\n<p><a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/08\/05\/entenda-em-9-pontos-como-a-tv-3-0-vai-mudar-sua-vida\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.hometheater.com.br\/portal\/2025\/08\/05\/entenda-em-9-pontos-como-a-tv-3-0-vai-mudar-sua-vida\/&amp;source=gmail&amp;ust=1792688147900000&amp;usg=AOvVaw1oSk68tb2ERYkdTCpb811b\"><b>Entenda em 9 pontos como a TV 3.0 vai mudar sua vida<\/b><\/a><\/p>\n<p><a href=\"https:\/\/www.hometheater.com.br\/portal\/2026\/07\/06\/governo-federal-adota-tv-3-0-como-base-da-comunicacao-publica\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.hometheater.com.br\/portal\/2026\/07\/06\/governo-federal-adota-tv-3-0-como-base-da-comunicacao-publica\/&amp;source=gmail&amp;ust=1792688147900000&amp;usg=AOvVaw2-mEsbXq7OxdPgPYkkQDqe\"><b>Governo Federal adota TV 3.0 como base da comunica\u00e7\u00e3o p\u00fablica<\/b><\/a><\/p>\n<p><a href=\"https:\/\/www.hometheater.com.br\/portal\/duvidas\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/www.hometheater.com.br\/portal\/duvidas\/&amp;source=gmail&amp;ust=1792688147900000&amp;usg=AOvVaw3_ktNngAVAdVihbvQ9NeBo\"><b>Vale a pena esperar pela TV 3.0 para comprar uma TV nova?<\/b><\/a><\/p>\n<p><a href=\"https:\/\/orlandobarrozo.blog.br\/2025\/05\/04\/tv-3-0-globo-da-a-partida-oficial\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/orlandobarrozo.blog.br\/2025\/05\/04\/tv-3-0-globo-da-a-partida-oficial\/&amp;source=gmail&amp;ust=1792688147900000&amp;usg=AOvVaw2s3XpbAiDu5xuXcAmw3khq\"><b>Globo d\u00e1 a partida oficial do novo padr\u00e3o brasileiro de TV 3.0<\/b><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Numa parceria entra o portal HT &amp; CASA DIGITAL e a TV Globo, integradores de sistemas eletr\u00f4nicos residenciais de \u00e1udio\/v\u00eddeo e automa\u00e7\u00e3o ter\u00e3o a chance<\/p>\n","protected":false},"author":1,"featured_media":38438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-38437","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TV 3.0: evento na Globo re\u00fane integradores de home theater e automa\u00e7\u00e3o - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2026\/10\/21\/tv-3-0-evento-na-globo-reune-integradores-de-home-theater-e-automacao\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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