{"id":37610,"date":"2026-05-05T15:02:11","date_gmt":"2026-05-05T18:02:11","guid":{"rendered":"https:\/\/www.hometheater.com.br\/portal\/?p=37610"},"modified":"2026-05-05T15:02:11","modified_gmt":"2026-05-05T18:02:11","slug":"espaco-samsung-permite-mergulho-nas-novas-tecnologias","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2026\/05\/05\/espaco-samsung-permite-mergulho-nas-novas-tecnologias\/","title":{"rendered":"Espa\u00e7o Samsung permite \u201cmergulho\u201d nas novas tecnologias"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-37611\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/samsung_business_experience_studio_final_.jpg\" alt=\"\" width=\"800\" height=\"495\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/samsung_business_experience_studio_final_.jpg 800w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/samsung_business_experience_studio_final_-300x186.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/samsung_business_experience_studio_final_-768x475.jpg 768w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/samsung_business_experience_studio_final_-400x248.jpg 400w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/samsung_business_experience_studio_final_-500x309.jpg 500w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>O Samsung Business Experience Studio (BES), inaugurado em 2025, \u00e9 um dos espa\u00e7os mais interessantes do pa\u00eds para quem deseja mergulhar no mundo da tecnologia. Localizado na zona sul da capital paulista, foi projetado para oferecer total imers\u00e3o nas mais recentes tend\u00eancias tecnol\u00f3gicas, atrav\u00e9s dos equipamentos da fabricante coreana.<\/p>\n<p>\u201cPensamos no BES como um espa\u00e7o imersivo e interativo\u201d, diz Kau\u00ea Mello, diretor da divis\u00e3o B2B da Samsung. \u201cFoi criado para demonstrar novas tend\u00eancias e produtos tecnol\u00f3gicos. Aqui, nossos clientes e parceiros podem experimentar solu\u00e7\u00f5es capazes de transformar os mais diversos ramos de neg\u00f3cio\u201d.<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-2647465637\"><div data-cfpa=\"35734\" data-cfpw=\"35734\" id=\"homet-896534743\"><a data-no-instant=\"1\" href=\"https:\/\/www.harmanluxuryaudio.com\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ARCAM-SA45-BANNER-NEWSLETTER\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/09\/ARCAM-SA45-BANNER-NEWSLETTER.gif\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><h6><span style=\"color: #808080;\"><em>Publicidade<\/em><\/span><\/h6>\r\n<\/br><script type=\"text\/javascript\">;new advadsCfpAd( 35734 );<\/script><\/div>\n<h3><span style=\"text-decoration: underline;\"><strong>Treinamento e imers\u00e3o tecnol\u00f3gica<\/strong><\/span><\/h3>\n<p>Com 389m\u00b2, o showroom da Samsung foi idealizado a princ\u00edpio para exibir a ampla linha de produtos B2B da empresa, que inclui in\u00fameras op\u00e7\u00f5es em telas (LED, OLED e MicroLED). Al\u00e9m disso, \u00e9 poss\u00edvel ver na pr\u00e1tica ambientes como os de uma loja, restaurante, escrit\u00f3rio, galeria de arte etc., equipados com produtos da marca (<a href=\"#slideshow\"><strong>veja o slideshow<\/strong><\/a>).<\/p>\n<p>O BES permite ainda atividades de treinamento e imers\u00e3o t\u00e9cnica, n\u00e3o apenas para funcion\u00e1rios da Samsung, mas para suas revendas e parceiros de neg\u00f3cio. A gama de tecnologias vai de displays para uma reuni\u00e3o corporativa e instala\u00e7\u00f5es multitelas para uma escola at\u00e9 pain\u00e9is de digital signage para um shopping center e telas de alta precis\u00e3o para ambientes m\u00e9dicos e hospitalares.<\/p>\n<p>No local, executivos da Samsung recebem clientes e parceiros para assessorar na elabora\u00e7\u00e3o de projetos. \u201cCostumamos dizer que o BES \u00e9 uma plataforma de experi\u00eancias\u201d, diz Mello. \u201cAl\u00e9m dos equipamentos, oferecemos tamb\u00e9m softwares de controle e cria\u00e7\u00e3o de conte\u00fados, o que representa um importante valor agregado tanto para os projetistas e integradores quanto para o cliente final\u201d.<\/p>\n<p><a id=\"slideshow\"><\/a><\/p>\n<style type=\"text\/css\">\n\t#foogallery-gallery-37619 .fg-image {\n        width: 640px;\n    }\n<\/style>\n\t\t\t\t<div class=\"foogallery foogallery-container foogallery-image-viewer foogallery-link-image foogallery-lightbox-foogallery 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class=\"skip-lazy fg-image\" data-src-fg=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/cache\/2026\/05\/clinica_medica_tela_samsung_\/1845706667.jpg\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22640%22%20height%3D%22360%22%20viewBox%3D%220%200%20640%20360%22%3E%3C%2Fsvg%3E\" loading=\"eager\"><\/span><span class=\"fg-image-overlay\"><\/span><\/a><figcaption class=\"fg-caption\"><div class=\"fg-caption-inner\"><\/div><\/figcaption><\/figure><div class=\"fg-loader\"><\/div><\/div><div class=\"fg-item fg-type-image fg-idle\"><figure class=\"fg-item-inner\"><a href=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/Sala-de-treinamento_samsung_.jpg\" data-attachment-id=\"37615\" data-type=\"image\" class=\"fg-thumb\"><span class=\"fg-image-wrap\"><img decoding=\"async\" width=\"640\" height=\"360\" class=\"skip-lazy fg-image\" data-src-fg=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/cache\/2026\/05\/Sala-de-treinamento_samsung_\/2917488195.jpg\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22640%22%20height%3D%22360%22%20viewBox%3D%220%200%20640%20360%22%3E%3C%2Fsvg%3E\" loading=\"eager\"><\/span><span class=\"fg-image-overlay\"><\/span><\/a><figcaption class=\"fg-caption\"><div class=\"fg-caption-inner\"><\/div><\/figcaption><\/figure><div class=\"fg-loader\"><\/div><\/div><div class=\"fg-item fg-type-image fg-idle\"><figure class=\"fg-item-inner\"><a href=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/Sala-de-reuniao_samsung_.jpg\" data-attachment-id=\"37614\" data-type=\"image\" class=\"fg-thumb\"><span class=\"fg-image-wrap\"><img decoding=\"async\" width=\"640\" height=\"360\" class=\"skip-lazy fg-image\" data-src-fg=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/cache\/2026\/05\/Sala-de-reuniao_samsung_\/1239944007.jpg\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22640%22%20height%3D%22360%22%20viewBox%3D%220%200%20640%20360%22%3E%3C%2Fsvg%3E\" loading=\"eager\"><\/span><span class=\"fg-image-overlay\"><\/span><\/a><figcaption class=\"fg-caption\"><div class=\"fg-caption-inner\"><\/div><\/figcaption><\/figure><div class=\"fg-loader\"><\/div><\/div><div class=\"fg-item fg-type-image fg-idle\"><figure class=\"fg-item-inner\"><a href=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/restaurante_samsung_.jpg\" data-attachment-id=\"37613\" data-type=\"image\" class=\"fg-thumb\"><span class=\"fg-image-wrap\"><img decoding=\"async\" width=\"640\" height=\"360\" class=\"skip-lazy fg-image\" data-src-fg=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/cache\/2026\/05\/restaurante_samsung_\/2611586327.jpg\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22640%22%20height%3D%22360%22%20viewBox%3D%220%200%20640%20360%22%3E%3C%2Fsvg%3E\" loading=\"eager\"><\/span><span class=\"fg-image-overlay\"><\/span><\/a><figcaption class=\"fg-caption\"><div class=\"fg-caption-inner\"><\/div><\/figcaption><\/figure><div class=\"fg-loader\"><\/div><\/div>\t\t<\/div>\n\t\t<div class=\"fiv-ctrls\">\n\t\t\t<div class=\"fiv-prev\"><span>Anterior<\/span><\/div>\n\t\t\t<label class=\"fiv-count\"><span class=\"fiv-count-current\">1<\/span>de<span class=\"fiv-count-total\">5<\/span><\/label>\n\t\t\t<div class=\"fiv-next\"><span>Pr\u00f3ximo<\/span><\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div><!-- FooGallery Debug Info : Start\r\n\r\nID => 37619\r\nTemplate => image-viewer\r\nDatasource => media_library\r\n\r\nFooGallery Settings\r\n===================\r\nfoogallery_items_view => preview\r\nimage-viewer_alignment => fg-center\r\nimage-viewer_border_size => fg-border-thin\r\nimage-viewer_drop_shadow => fg-shadow-outline\r\nimage-viewer_hover_effect_caption_visibility => fg-caption-hover\r\nimage-viewer_hover_effect_icon => fg-hover-zoom\r\nimage-viewer_hover_effect_transition => fg-hover-fade\r\nimage-viewer_hover_effect_type => normal\r\nimage-viewer_lightbox => foogallery\r\nimage-viewer_lightbox_auto_progress => no\r\nimage-viewer_lightbox_buttons_display => no\r\nimage-viewer_lightbox_fit_media => no\r\nimage-viewer_lightbox_hover_buttons => no\r\nimage-viewer_lightbox_info_alignment => default\r\nimage-viewer_lightbox_info_overlay => yes\r\nimage-viewer_lightbox_info_position => bottom\r\nimage-viewer_lightbox_no_scrollbars => no\r\nimage-viewer_lightbox_show_caption_button => yes\r\nimage-viewer_lightbox_show_fullscreen_button => yes\r\nimage-viewer_lightbox_show_nav_buttons => yes\r\nimage-viewer_lightbox_show_thumbstrip_button => no\r\nimage-viewer_lightbox_thumbs => bottom\r\nimage-viewer_lightbox_thumbs_captions => no\r\nimage-viewer_lightbox_thumbs_captions_alignment => default\r\nimage-viewer_lightbox_transition => fade\r\nimage-viewer_loaded_effect => fg-loaded-fade-in\r\nimage-viewer_loading_icon => fg-loading-default\r\nimage-viewer_looping => enabled\r\nimage-viewer_theme => fg-light\r\nimage-viewer_thumbnail_link => image\r\nimage-viewer_thumbnail_size => \r\n   width => 640\r\n   height => 360\r\n   crop => 1\r\n\r\nAttachment Info\r\n===============\r\n37617 => \r\n   url => https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/loja_tela_samsung_.jpg\r\n   type => image\r\n   width => 640\r\n   height => 360\r\n37616 => \r\n   url => https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/clinica_medica_tela_samsung_.jpg\r\n   type => image\r\n   width => 640\r\n   height => 360\r\n37615 => \r\n   url => https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/Sala-de-treinamento_samsung_.jpg\r\n   type => image\r\n   width => 640\r\n   height => 360\r\n37614 => \r\n   url => https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/Sala-de-reuniao_samsung_.jpg\r\n   type => image\r\n   width => 640\r\n   height => 360\r\n37613 => \r\n   url => https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/restaurante_samsung_.jpg\r\n   type => image\r\n   width => 640\r\n   height => 360\r\n\r\nFooGallery Debug Info : End -->\n<h3><\/h3>\n<h3><span style=\"text-decoration: underline;\"><strong>Projetos para resid\u00eancias<\/strong><\/span><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-37612\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/residencial_samsung_.jpg\" alt=\"\" width=\"550\" height=\"340\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/residencial_samsung_.jpg 550w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/residencial_samsung_-300x185.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/residencial_samsung_-400x247.jpg 400w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/residencial_samsung_-500x309.jpg 500w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/p>\n<p>No caso de TVs e pain\u00e9is de visualiza\u00e7\u00e3o, o BES permite ainda variadas formas de demonstra\u00e7\u00e3o. A empresa comercializa no Brasil desde monitores de 27 polegadas, como os usados em cl\u00ednicas e laborat\u00f3rios, at\u00e9 pain\u00e9is de 130\u201d para lojas, escolas, hot\u00e9is, galerias, esta\u00e7\u00f5es de transporte etc. \u201cNossa equipe assessora o cliente em todas as etapas do projeto, ajudando a definir o melhor tipo de tela para cada aplica\u00e7\u00e3o\u201d, diz Milton de Souza, gerente s\u00eanior de Pr\u00e9-Vendas da divis\u00e3o B2B da Samsung.<\/p>\n<p>No pr\u00f3ximo dia 26 de maio, ele participar\u00e1 do 6\u00ba HOME THEATER WORKSHOP, apresentando a palestra \u201cAplica\u00e7\u00f5es para Pain\u00e9is LED, OLED e MicroLED\u201d. O evento ser\u00e1 realizado no Samsung Business Experience Studio (<strong><a href=\"https:\/\/hometheater.com.br\/landingpage\/home-theater-workshop-6edicao\/\">veja aqui os detalhes<\/a><\/strong>).<\/p>\n<p>\u00c9 tamb\u00e9m nesse show-room que a equipe da Samsung atende projetos de m\u00e9dio e grande porte para o segmento residencial. A partir da <strong><a href=\"https:\/\/www.samsung.com\/br\/business\/industries\/residential\/\">plataforma SmartThings<\/a><\/strong>, j\u00e1 \u00e9 poss\u00edvel integrar equipamentos de \u00e1udio\/v\u00eddeo aos demais sistemas de uma casa, como cozinha inteligente (com a linha Bespoke AI), resfriamento e purifica\u00e7\u00e3o de ar, seguran\u00e7a e gerenciamento geral da resid\u00eancia.<\/p>\n<p>Para entender melhor os benef\u00edcios do Samsung BES, <strong><a href=\"https:\/\/www.samsung.com\/br\/business\/industries\/\">clique aqui<\/a><\/strong>.<\/p>\n<p><strong>FONTE: Samsung<\/strong><strong>\u00a0<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Veja tamb\u00e9m<\/strong><strong>\u00a0<\/strong><\/p>\n<p><strong><a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/07\/04\/novas-tvs-assumem-ia-generativa\/\">Novas TVs Samsung ampliam o uso da IA Generativa<\/a><\/strong><strong>\u00a0<\/strong><\/p>\n<p><strong><a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/08\/04\/ibge-confirma-tendencia-da-casa-inteligente-no-pais\/\">IBGE confirma tend\u00eancia da Casa Inteligente no pa\u00eds<\/a><\/strong><strong>\u00a0<\/strong><\/p>\n<p><strong><a href=\"https:\/\/orlandobarrozo.blog.br\/2025\/08\/23\/samsung-vem-ai-a-tv-micro-rgb\/\">Como ser\u00e3o as TVs Samsung MicroRGB AI, que chegam em breve<\/a><\/strong><strong>\u00a0<\/strong><\/p>\n<p><strong><a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/08\/04\/faca-se-a-luz-smart-como-usar-bem-as-lampadas-wi-fi\/\">Fa\u00e7a-se a luz smart! Como usar (bem) as l\u00e2mpadas Wi-Fi<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O Samsung Business Experience Studio (BES), inaugurado em 2025, \u00e9 um dos espa\u00e7os mais interessantes do pa\u00eds para quem deseja mergulhar no mundo da tecnologia.<\/p>\n","protected":false},"author":1,"featured_media":37611,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-37610","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artigos"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Espa\u00e7o Samsung permite \u201cmergulho\u201d nas novas tecnologias - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2026\/05\/05\/espaco-samsung-permite-mergulho-nas-novas-tecnologias\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Espa\u00e7o Samsung permite \u201cmergulho\u201d nas novas tecnologias - HT &amp; Casa Digital\" \/>\n<meta property=\"og:description\" content=\"O Samsung Business Experience Studio (BES), inaugurado em 2025, \u00e9 um dos espa\u00e7os mais interessantes do pa\u00eds para quem deseja mergulhar no mundo da tecnologia.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hometheater.com.br\/portal\/2026\/05\/05\/espaco-samsung-permite-mergulho-nas-novas-tecnologias\/\" \/>\n<meta property=\"og:site_name\" content=\"HT &amp; Casa Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/web.facebook.com\/revistahometheater\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-05T18:02:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2026\/05\/samsung_business_experience_studio_final_.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"495\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Revista Home Theater &amp; 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