{"id":3512,"date":"2017-11-17T16:08:10","date_gmt":"2017-11-17T16:08:10","guid":{"rendered":"http:\/\/revistahometheater.uol.com.br\/portal\/?p=3512"},"modified":"2017-11-17T16:09:16","modified_gmt":"2017-11-17T16:09:16","slug":"tcl-se-une-warner-para-promover-tvs-4k-com-filme-de-super-herois","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2017\/11\/17\/tcl-se-une-warner-para-promover-tvs-4k-com-filme-de-super-herois\/","title":{"rendered":"TCL se une \u00e0 Warner para promover TVs 4K com filme de super her\u00f3is"},"content":{"rendered":"

\"\"<\/p>\n

Liga da Justi\u00e7a<\/b>, um dos grandes lan\u00e7amentos do cinema mundial neste final de ano, \u00e9 o primeiro filme em que o est\u00fadio respons\u00e1vel se une a um fabricante de TVs na campanha de marketing. A superprodu\u00e7\u00e3o da Warner, que re\u00fane v\u00e1rios super her\u00f3is, conta com a participa\u00e7\u00e3o da chinesa TCL, numa parceria para ampliar o reconhecimento da tecnologia 4K.<\/p>\n

\n

“A TCL est\u00e1 comprometida com inova\u00e7\u00e3o ao entretenimento feito para a televis\u00e3o,” afirma Ricardo Freitas, presidente da Semp TCL no Brasil. “A parceria com a Warner se encaixa perfeitamente \u00e0 filosofia central da TCL, que \u00e9 a de trazer aos consumidores tecnologia de ponta e uma experi\u00eancia envolvente\u201d.<\/p>\n

A a\u00e7\u00e3o faz parte da estrat\u00e9gia de tornar a marca TCL mais conhecida do p\u00fablico brasileiro. Antes ligada \u00e0 japonesa Toshiba, a brasileira Semp formou no ano passado uma joint-venture com a TCL, hoje a segunda maior fabricante de displays do mundo. Ao longo de 2017, chegaram \u00e0s lojas v\u00e1rios modelos de TV 4K com essa marca. \u201cO objetivo \u00e9 trabalhar com os melhores parceiros de conte\u00fado\u201d, acrescenta o gerente geral da TCL Multimedia, Harry Wu.<\/p>\n

A TCL foi a primeira marca a introduzir um controle remoto com a tecla GLOBO PLAY, a partir de acordo com a TV Globo (veja mais detalhes aqui<\/a><\/strong>). Desde 2013, a TCL \u00e9 patrocinadora oficial do Chinese Theatre, em Los Angeles, um \u00edcone do cinema mundial, que hoje possui a maior sala de cinema IMAX do mundo.\u00a0Liga da Justi\u00e7a\u00a0<\/b>\u00e9 mais uma produ\u00e7\u00e3o copatrocinada pela marca chinesa, que antes j\u00e1 participou dos lan\u00e7amentos de\u00a0Homem de Ferro, Os Vingadores<\/b>\u00a0e\u00a0X-Men<\/b>, entre outros.<\/p>\n

FONTE: Semp<\/b><\/p>\n

\u00a0<\/b>Temas relacionados:<\/b><\/p>\n

V\u00eddeo: TV Android TCL 4K HDR com soundbar integrada<\/a>
\nTCL amplia linha de TVs 4K com tela curva de pontos qu\u00e2nticos<\/a>
\nIMAX e TCL criam novo padr\u00e3o para telas de home theater<\/a>
\nGrupo chin\u00eas assume a divis\u00e3o de TVs da Toshiba<\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Liga da Justi\u00e7a, um dos grandes lan\u00e7amentos do cinema mundial neste final de ano, \u00e9 o primeiro filme em que o est\u00fadio respons\u00e1vel se une<\/p>\n","protected":false},"author":1,"featured_media":3514,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"\nTCL se une \u00e0 Warner para promover TVs 4K com filme de super her\u00f3is - HT & Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2017\/11\/17\/tcl-se-une-warner-para-promover-tvs-4k-com-filme-de-super-herois\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TCL se une \u00e0 Warner para promover TVs 4K com filme de super her\u00f3is - 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