{"id":35068,"date":"2025-07-04T14:54:37","date_gmt":"2025-07-04T17:54:37","guid":{"rendered":"https:\/\/www.hometheater.com.br\/portal\/?p=35068"},"modified":"2025-08-04T15:21:42","modified_gmt":"2025-08-04T18:21:42","slug":"novas-tvs-assumem-ia-generativa","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2025\/07\/04\/novas-tvs-assumem-ia-generativa\/","title":{"rendered":"Novas TVs assumem IA Generativa"},"content":{"rendered":"<p>Come\u00e7am a chegar \u00e0s lojas as linhas de TVs 2025 das principais marcas. A Samsung saiu primeiro com as novas QLED (<a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/05\/19\/novas-tvs-qled-samsung-podem-ser-controladas-por-gestos\/\"><strong>vejam aqui<\/strong><\/a>), e na semana passada foi a LG quem abriu pr\u00e9-venda de alguns modelos em sua loja virtual. TCL e Hisense (<a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/06\/11\/conheca-as-tvs-que-a-hisense-esta-lancando-no-brasil\/\"><strong>assistam ao v\u00eddeo<\/strong><\/a>) devem chegar ainda este m\u00eas.<\/p>\n<p>O que mais chama a aten\u00e7\u00e3o nos novos lan\u00e7amentos \u00e9 o uso intensivo de recursos de IA Generativa, algo que havia sido anunciado \u2013 talvez sem o devido destaque \u2013 na\u00a0<a href=\"https:\/\/www.hometheater.com.br\/portal\/ces-2025\/\"><strong>CES, em janeiro<\/strong><\/a>. Os leitores h\u00e3o de lembrar que a TCL expandiu sua parceria com o Google para incluir em suas TVs a\u00a0<a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/01\/07\/google-gemini-chega-as-tvs-smart-ainda-no-primeiro-semestre\/\"><strong>ferramenta Gemini<\/strong><\/a>, como parte de seu sistema operacional Google TV.<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-352671764\"><div data-cfpa=\"36066\" data-cfpw=\"36066\" id=\"homet-18327080\"><a data-no-instant=\"1\" href=\"https:\/\/loja.sommaior.com.br\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ABBEY-ROAD_360x300px\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/10\/ABBEY-ROAD_360x300px.jpg\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><script type=\"text\/javascript\">;new advadsCfpAd( 36066 );<\/script><\/div>\n<p>Agora, a LG anuncia um\u00a0<a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/06\/27\/tvs-lg-2025-vem-com-google-home-e-ia-do-microsoft-pilot\/\"><strong>acordo com a Microsoft<\/strong><\/a>\u00a0para equipar algumas das suas com o Copilot. Pelas descri\u00e7\u00f5es, funciona a princ\u00edpio no aux\u00edlio \u00e0s buscas de conte\u00fados e no detalhamento dos programas em tempo real. Mas, nos modelos premium da marca, vir\u00e1 acompanhado de um chatbot (foto acima) que interage com o usu\u00e1rio de uma forma mais natural e \u00e9 capaz de compreender comandos mais complexos do que o j\u00e1 velho \u201cHey Google\u201d!<\/p>\n<p>&nbsp;<\/p>\n<p><strong>IA TRADUZ LEGENDAS E SUGERE COMPRAS<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Ainda n\u00e3o conhecemos as linhas mais avan\u00e7adas da Samsung, mas no Exterior est\u00e3o saindo modelos com o que a empresa chama de\u00a0<a href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/06\/26\/samsung-anuncia-tvs-com-mais-recursos-de-ia-e-controle\/\"><strong>Vision AI<\/strong><\/a>: uma esp\u00e9cie de combinado entre Copilot e aprimoramentos das plataformas Tizen e SmartThings.<\/p>\n<p>Na semana passada, a empresa fez em S\u00e3o Paulo uma apresenta\u00e7\u00e3o. Um dos recursos mais interessantes \u00e9 o Live Translate, j\u00e1 dispon\u00edvel em smartphones Galaxy: a IA da TV consegue traduzir as legendas dos filmes entre diversos idiomas, inclusive em chamadas de v\u00eddeo.<\/p>\n<p>Pode ainda criar fundos de tela a partir de comandos de voz do usu\u00e1rio, explicar cenas dos filmes e at\u00e9 sugerir compras de produtos que aparecem nos programas. Surgiu ainda uma not\u00edcia, n\u00e3o confirmada, de que a Samsung estaria negociando com a OpenAI para introduzir o ChatGPT em suas TVs.<\/p>\n<p>Em breve, deveremos conhecer esses lan\u00e7amentos.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Come\u00e7am a chegar \u00e0s lojas as linhas de TVs 2025 das principais marcas. A Samsung saiu primeiro com as novas QLED (vejam aqui), e na<\/p>\n","protected":false},"author":1,"featured_media":35069,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-35068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smart-home"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Novas TVs assumem IA Generativa - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2025\/07\/04\/novas-tvs-assumem-ia-generativa\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Novas TVs assumem IA Generativa - HT &amp; Casa Digital\" \/>\n<meta property=\"og:description\" content=\"Come\u00e7am a chegar \u00e0s lojas as linhas de TVs 2025 das principais marcas. 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