{"id":2851,"date":"2017-07-13T15:26:41","date_gmt":"2017-07-13T15:26:41","guid":{"rendered":"http:\/\/revistahometheater.uol.com.br\/portal\/?p=2851"},"modified":"2017-07-13T15:27:32","modified_gmt":"2017-07-13T15:27:32","slug":"nova-geracao-de-tvs-oled-no-brasil-vem-com-hdr-e-dolby-atmos","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2017\/07\/13\/nova-geracao-de-tvs-oled-no-brasil-vem-com-hdr-e-dolby-atmos\/","title":{"rendered":"Nova gera\u00e7\u00e3o de TVs OLED no Brasil vem com HDR e Dolby Atmos"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2856\" src=\"http:\/\/revistahometheater.uol.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_1.jpg\" alt=\"\" width=\"800\" height=\"561\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_1.jpg 800w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_1-400x281.jpg 400w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_1-500x351.jpg 500w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_1-300x210.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_1-768x539.jpg 768w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_1-50x35.jpg 50w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>Em um evento realizado nesta quarta-feira (12), a LG apresentou \u00e0 imprensa a <a href=\"http:\/\/revistahometheater.uol.com.br\/portal\/2017\/06\/28\/nova-geracao-de-tvs-oled-confira-imagens\/\"><strong>nova gera\u00e7\u00e3o de TVs OLED<\/strong><\/a>. Os modelos de 65\u201d (OLED65E7\/pre\u00e7o sugerido de R$ 29.999) e 55\u201d (OLED55B7\/R$ 10.999) \u2013 j\u00e1 \u00e0 venda em algumas lojas \u2013 trazem resolu\u00e7\u00e3o 4K e painel de 10 bits de cores, que reproduz conte\u00fados com ampla gama de tonalidades. Ambos s\u00e3o compat\u00edveis com filmes e s\u00e9ries codificados em HDR e Dolby Vision dispon\u00edveis atrav\u00e9s de servi\u00e7os streaming e do formato Blu-ray 4K (n\u00e3o lan\u00e7ado oficialmente no pa\u00eds).<\/p>\n<p>\u201cS\u00f3 o OLED tem o verdadeiro controle individual de pixels com capacidade de entregar ilumina\u00e7\u00e3o pixel a pixels, para conferir o preto puro e as cores perfeitas, j\u00e1 que n\u00e3o depende de uma ilumina\u00e7\u00e3o traseira como acontece com TVs LCDs\u201d, explica Igor Krauniski, gerente de produto de TVs da LG. \u201cNossos OLED s\u00e3o usados pelos laborat\u00f3rios da Technicolor na calibragem de imagem da maioria dos filmes que s\u00e3o exibidos nas salas de cinema.\u201d<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-172971246\"><div data-cfpa=\"36066\" data-cfpw=\"36066\" id=\"homet-1469744311\"><a data-no-instant=\"1\" href=\"https:\/\/loja.sommaior.com.br\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ABBEY-ROAD_360x300px\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/10\/ABBEY-ROAD_360x300px.jpg\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><script type=\"text\/javascript\">;new advadsCfpAd( 36066 );<\/script><\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2857\" src=\"http:\/\/revistahometheater.uol.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_2.jpg\" alt=\"\" width=\"860\" height=\"475\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_2.jpg 860w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_2-400x221.jpg 400w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_2-500x276.jpg 500w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_2-300x166.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_2-768x424.jpg 768w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_2-50x28.jpg 50w\" sizes=\"auto, (max-width: 860px) 100vw, 860px\" \/><\/p>\n<p>As novas linhas incluem o codec Dolby Atmos, que reconhece trilhas de filmes mixadas com sons baseados na ideia de \u201cobjetos de \u00e1udio\u201d (object-based). Com isso, basta conectar qualquer uma dessas TVs a um receiver com processador Dolby Atmos, por meio de conex\u00e3o HDMI ARC, para que a reprodu\u00e7\u00e3o tridimensional seja concretizada. Produzido pelo Netflix, o longa <strong>Okja<\/strong> \u00e9 o primeiro a oferecer trilha Dolby Atmos.<\/p>\n<p>H\u00e1 ainda a plataforma smart webOS vers\u00e3o 3.5, a qual (segundo o fabricante) garante acesso mais r\u00e1pido e intuitivo a todos os apps, funcionalidades e fontes de sinais conectadas. O sistema permite associar atalhos (Quick Access) ao controle remoto Bluetooth com sensor de movimento; e buscar facilmente conte\u00fados relacionados ao que o usu\u00e1rio est\u00e1 assistindo (Magic Link).<\/p>\n<p>Para valorizar o design e a qualidade sonora, o modelo OLED65E7 vem com painel de 2,57mm de espessura em sua parte mais fina e soundbar slim integrada (veja um <strong><a href=\"http:\/\/revistahometheater.uol.com.br\/portal\/2017\/06\/02\/video-testamos-o-tv-lg-oled-de-65-com-imagens-em-4k\/\">v\u00eddeo<\/a> <\/strong>do modelo E6 testado recentemente por nossa equipe).<\/p>\n<p><strong><u>OLED W Signature<\/u><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-2858 size-medium\" src=\"http:\/\/revistahometheater.uol.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_3-227x300.jpg\" alt=\"\" width=\"227\" height=\"300\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_3-227x300.jpg 227w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_3-300x397.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_3-38x50.jpg 38w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/07\/oled_lg_3.jpg 400w\" sizes=\"auto, (max-width: 227px) 100vw, 227px\" \/>Embora sem previs\u00e3o de chegar ao Brasil, outra novidade mostrada no evento foi o modelo OLED de 65\u201d da s\u00e9rie <a href=\"http:\/\/revistahometheater.uol.com.br\/portal\/2017\/06\/26\/novos-tvs-oled-lg-tem-soundbar-integrada-e-dolby-atmos\/\"><strong>W Signature<\/strong><\/a>. O top de linha da marca sul-coreana \u00e9 montado num painel de vidro ultrafino (2,57mm) com esquema de instala\u00e7\u00e3o por fixa\u00e7\u00e3o magn\u00e9tica que fica \u201ccolado\u201d na parede, tendo as conex\u00f5es reunidas numa soundbar com sistema de som Dolby Atmos que acompanha o televisor. \u201cEstamos estudando a demanda de mercado para este produto no Brasil e o momento em que vamos trazer, mas para a LG \u00e9 uma realidade que est\u00e1 bem pr\u00f3xima\u201d, afirma Krauniski.<\/p>\n<p><strong>Fonte:<\/strong> revista HOME THEATER &amp; CASA DIGITAL \/ LG<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Em um evento realizado nesta quarta-feira (12), a LG apresentou \u00e0 imprensa a nova gera\u00e7\u00e3o de TVs OLED. Os modelos de 65\u201d (OLED65E7\/pre\u00e7o sugerido de<\/p>\n","protected":false},"author":1,"featured_media":2856,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nova gera\u00e7\u00e3o de TVs OLED no Brasil vem com HDR e Dolby Atmos - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2017\/07\/13\/nova-geracao-de-tvs-oled-no-brasil-vem-com-hdr-e-dolby-atmos\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nova gera\u00e7\u00e3o de TVs OLED no Brasil vem com HDR e Dolby Atmos - HT &amp; Casa Digital\" \/>\n<meta property=\"og:description\" content=\"Em um evento realizado nesta quarta-feira (12), a LG apresentou \u00e0 imprensa a nova gera\u00e7\u00e3o de TVs OLED. 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