{"id":25618,"date":"2022-09-09T09:32:08","date_gmt":"2022-09-09T12:32:08","guid":{"rendered":"https:\/\/www.hometheater.com.br\/portal\/?p=25618"},"modified":"2022-09-22T11:25:27","modified_gmt":"2022-09-22T14:25:27","slug":"pesquisa-indica-que-millenials-preferem-casas-inteligentes","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2022\/09\/09\/pesquisa-indica-que-millenials-preferem-casas-inteligentes\/","title":{"rendered":"Pesquisa indica que Millenials preferem Casas Inteligentes"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-25619 alignright\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2022\/09\/smart_home_-300x270.jpg\" alt=\"\" width=\"300\" height=\"270\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2022\/09\/smart_home_-300x270.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2022\/09\/smart_home_.jpg 400w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>Em 2021, chegou a 43% a propor\u00e7\u00e3o de lares americanos com pelo menos um dispositivo smart. N\u00e3o entra na conta o celular; estamos falando de caixinhas tipo Alexa, termostatos que ajustam a temperatura da sala automaticamente, l\u00e2mpadas e cortinas que podem ser acionadas por aplicativo e, claro, smart TVs. O crescimento foi expressivo em rela\u00e7\u00e3o ao levantamento anterior: em 2019, eram 33%, segundo o site Statista.<\/p>\n<p>Mesmo considerando que os EUA s\u00e3o o suprassumo da inova\u00e7\u00e3o tecnol\u00f3gica, e onde h\u00e1 o maior n\u00famero de\u00a0<em>early-adopters<\/em>, esses n\u00fameros indicam uma tend\u00eancia que s\u00f3 deve se acentuar nos pr\u00f3ximos anos. Segundo o\u00a0<a href=\"https:\/\/www.twice.com\/blog\/executive-insight\/3-trends-driving-the-smart-home?utm_source=SmartBrief&amp;utm_medium=email&amp;utm_campaign=D41EBFBE-BA89-4ED2-B68E-C22A311D7F84&amp;utm_content=038D6218-0BF6-4584-BEAA-9720F7D0C206&amp;utm_term=b25ff5c3-616a-4d8a-9c3f-346ab8832211\"><strong>site especializado Twice<\/strong><\/a>, outra pesquisa recente indicou os principais fatores que est\u00e3o levando \u00e0 expans\u00e3o do uso de aparelhos \u201cinteligentes\u201d. O principal deles \u00e9 a mudan\u00e7a demogr\u00e1fica: as novas gera\u00e7\u00f5es s\u00e3o por natureza mais adeptas da tecnologia.<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-659231278\"><div data-cfpa=\"36066\" data-cfpw=\"36066\" id=\"homet-3683813016\"><a data-no-instant=\"1\" href=\"https:\/\/loja.sommaior.com.br\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ABBEY-ROAD_360x300px\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/10\/ABBEY-ROAD_360x300px.jpg\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><script type=\"text\/javascript\">;new advadsCfpAd( 36066 );<\/script><\/div>\n<p>Nesse ponto, n\u00e3o importa se os dados s\u00e3o da Am\u00e9rica do Norte, Europa, China, Brasil ou qualquer regi\u00e3o do mundo. Sempre cabe aos jovens fazer girar a roda da tecnologia. Um bom exemplo est\u00e1 nas c\u00e2meras IP, cujo custo final despencou nos \u00faltimos anos. Estudo da consultoria Parks Associates mostrou que cada resid\u00eancia americana com banda larga utiliza, em m\u00e9dia, de 3 a 4 c\u00e2meras desse tipo.<\/p>\n<p><strong>Telas de toque e vida sustent\u00e1vel<\/strong><\/p>\n<p>A\u00ed temos a combina\u00e7\u00e3o do avan\u00e7o tecnol\u00f3gico com a necessidade de seguran\u00e7a, que \u00e9 de todo mundo, e \u2013 mais do que isso \u2013 com a percep\u00e7\u00e3o de que c\u00e2meras aumentam a prote\u00e7\u00e3o da casa. O mesmo estudo prev\u00ea que, at\u00e9 2027, as vendas de c\u00e2meras IP ir\u00e1 aumentar \u00e0 m\u00e9dia de 15,7% ao ano.<\/p>\n<p>Outra tend\u00eancia apontada pela Twice \u00e9 o uso crescente de telas de toque para comandar fun\u00e7\u00f5es diversas das moradias. A qualidade de imagem desses displays \u00e9 cada vez melhor, e est\u00e1 se aprimorando tamb\u00e9m a velocidade de resposta aos toques. Vale lembrar que telas touch s\u00e3o herdeiras diretas da popularidade do celular, inova\u00e7\u00e3o que devemos principalmente \u00e0 Apple dos tempos de Steve Jobs (2007, lan\u00e7amento mundial do iPhone).<\/p>\n<p>Os chamados\u00a0<em>millenials<\/em>, jovens que nasceram entre 1995 e 2005, s\u00e3o os maiores entusiastas dessa tecnologia, diz no site o especialista Matthew Robbins. Que aponta esta outra tend\u00eancia: 90% desses jovens buscam uma vida sustent\u00e1vel e que agrida menos o meio ambiente. Mais um ponto para a tecnologia, que permite reduzir o consumo de energia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Em 2021, chegou a 43% a propor\u00e7\u00e3o de lares americanos com pelo menos um dispositivo smart. N\u00e3o entra na conta o celular; estamos falando de<\/p>\n","protected":false},"author":1,"featured_media":25619,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-25618","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smart-home"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pesquisa indica que Millenials preferem Casas Inteligentes - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2022\/09\/09\/pesquisa-indica-que-millenials-preferem-casas-inteligentes\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pesquisa indica que Millenials preferem Casas Inteligentes - HT &amp; Casa Digital\" \/>\n<meta property=\"og:description\" content=\"Em 2021, chegou a 43% a propor\u00e7\u00e3o de lares americanos com pelo menos um dispositivo smart. 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