{"id":22175,"date":"2021-10-01T07:06:04","date_gmt":"2021-10-01T10:06:04","guid":{"rendered":"https:\/\/www.hometheater.com.br\/portal\/?p=22175"},"modified":"2021-10-06T07:08:02","modified_gmt":"2021-10-06T10:08:02","slug":"confira-5-tendencias-mundiais-no-segmento-de-home-theater","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2021\/10\/01\/confira-5-tendencias-mundiais-no-segmento-de-home-theater\/","title":{"rendered":"Confira 5 tend\u00eancias mundiais no segmento de Home Theater"},"content":{"rendered":"<p>Nove entre dez especialistas mundo afora concordam: o conceito original de Home Theater, da forma como conhecemos e tem sido usado h\u00e1 mais de 20 anos, com um receiver e cinco caixas ac\u00fasticas espalhadas pelo ambiente reproduzindo conte\u00fados de um player (DVD, Blu-ray) ou da TV comercial, n\u00e3o tem mais lugar no mundo de hoje. Os novos h\u00e1bitos das fam\u00edlias, a internet, a mobilidade e a comunica\u00e7\u00e3o sem fio transformaram o cen\u00e1rio, e tudo que os profissionais da \u00e1rea t\u00eam a fazer \u00e9 encarar as mudan\u00e7as como novas oportunidades. Ou mudar de ramo.<\/p>\n<p>Em s\u00edntese, \u00e9 mais ou menos isso que sugere um estudo do site americano Residential Systems, baseado em consultas a integradores, designers de ambientes residenciais e representantes da ind\u00fastria e do varejo local. No contexto p\u00f3s-pandemia, eles constataram um renovado interesse das fam\u00edlias por terem em casa um espa\u00e7o dedicado ao entretenimento, que na falta de outra defini\u00e7\u00e3o chamam de \u201chome theater\u201d. S\u00f3 que bem diferente do que vem sendo adotado at\u00e9 hoje.<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-2904821978\"><div data-cfpa=\"35734\" data-cfpw=\"35734\" id=\"homet-1434045348\"><a data-no-instant=\"1\" href=\"https:\/\/www.harmanluxuryaudio.com\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ARCAM-SA45-BANNER-NEWSLETTER\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/09\/ARCAM-SA45-BANNER-NEWSLETTER.gif\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><h6><span style=\"color: #808080;\"><em>Publicidade<\/em><\/span><\/h6>\r\n<\/br><script type=\"text\/javascript\">;new advadsCfpAd( 35734 );<\/script><\/div>\n<p>A partir dessa an\u00e1lise, os pesquisadores identificaram cinco tend\u00eancias nos projetos residenciais, que podem ser conferidas\u00a0<a href=\"https:\/\/www.residentialsystems.com\/features\/home-theater\/5-home-theater-trends-shaping-the-industry?utm_source=SmartBrief&amp;utm_medium=email&amp;utm_campaign=80AB92D7-5FAA-4FDA-9954-37890BCD3458&amp;utm_content=E30AA843-E707-4BB7-8755-B0769ED81A22&amp;utm_term=b25ff5c3-616a-4d8a-9c3f-346ab8832211\"><strong>neste link<\/strong><\/a>. A seguir, um resumo delas:<\/p>\n<p><strong>1.As plataformas de streaming<\/strong>\u00a0est\u00e3o substituindo os cinemas como fonte dos conte\u00fados relevantes. Al\u00e9m da enorme quantidade de s\u00e9ries, e algumas s\u00e3o verdadeiras superprodu\u00e7\u00f5es, os filmes est\u00e3o saindo primeiro no streaming, ficando somente alguns reservados para as salas de exibi\u00e7\u00e3o. At\u00e9 o Oscar percebeu a mudan\u00e7a! E isso est\u00e1 levando muita gente, que n\u00e3o vai mais ao cinema, a buscar de novo o seu \u201ccinema em casa\u201d, isto \u00e9, comprando telas maiores e renovando seu sistema de \u00e1udio.<\/p>\n<p><strong>2.N\u00e3o h\u00e1 mais necessidade de sala escura.<\/strong>\u00a0Novas tecnologias \u2013 telas que rejeitam a luz ambiente, projetores de curta dist\u00e2ncia, caixas ac\u00fasticas invis\u00edveis (ou quase), sistemas de \u00e1udio sem fio, cortinas motorizadas \u2013 tornam poss\u00edvel montar um \u201ccinema\u201d praticamente em qualquer espa\u00e7o da casa.<\/p>\n<p><strong>3.Integra\u00e7\u00e3o \u00e9 a palavra.<\/strong>\u00a0Ao atender um cliente, os integradores americanos nem perguntam mais se querem um sistema AV integrado com luzes, cortinas, ar-condicionado etc. Isso j\u00e1 est\u00e1 impl\u00edcito nos projetos. Na pesquisa, alguns citam at\u00e9 que t\u00eam recusado certos produtos que n\u00e3o se enquadram nessa integra\u00e7\u00e3o.<\/p>\n<p><strong>4.Assistentes de voz est\u00e3o se tornando obrigat\u00f3rios.<\/strong>\u00a0Cada vez mais o usu\u00e1rio vai querer comandar seus aparelhos por voz, incluindo TV, som e os recursos de automa\u00e7\u00e3o. \u00c9 muito mais pr\u00e1tico e natural. Os consumidores cobram que seus sistemas de home theater e automa\u00e7\u00e3o sejam menos complicados e respondam na mesma velocidade do Alexa.<\/p>\n<p><strong>5.Com a populariza\u00e7\u00e3o da banda larga nas resid\u00eancias<\/strong>, home theater passa a ser apenas \u201cmais um\u201d item do sistema. Quase todo mundo hoje tem Wi-Fi em casa, e a velocidade m\u00e9dia das conex\u00f5es est\u00e1 aumentando. Com isso, mais pessoas est\u00e3o se conscientizando da import\u00e2ncia de uma rede r\u00e1pida e est\u00e1vel, combinando conex\u00f5es com e sem fio, tend\u00eancia que se tornou mais forte com a pandemia e o home office. Detalhe: aumenta tamb\u00e9m o uso das \u00e1reas externas das casas e apartamentos. Uma boa rede precisa prever isso.<\/p>\n<p>O estudo cita ainda a quest\u00e3o do conforto e o uso consciente dos recursos, como energia, luz natural, controle de temperatura etc. Com as pessoas passando mais tempo em casa, tende a aumentar a preocupa\u00e7\u00e3o das fam\u00edlias com esses itens. E vale a pena observar que a pesquisa foi feita antes da atual crise energ\u00e9tica, que est\u00e1 afetando v\u00e1rios pa\u00edses \u2013 do caso brasileiro, falaremos em um pr\u00f3ximo post.01<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nove entre dez especialistas mundo afora concordam: o conceito original de Home Theater, da forma como conhecemos e tem sido usado h\u00e1 mais de 20<\/p>\n","protected":false},"author":1,"featured_media":22176,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-22175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smart-home"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Confira 5 tend\u00eancias mundiais no segmento de Home Theater - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2021\/10\/01\/confira-5-tendencias-mundiais-no-segmento-de-home-theater\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Confira 5 tend\u00eancias mundiais no segmento de Home Theater - HT &amp; 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