{"id":21272,"date":"2021-06-09T14:22:58","date_gmt":"2021-06-09T17:22:58","guid":{"rendered":"https:\/\/www.hometheater.com.br\/portal\/?p=21272"},"modified":"2021-06-15T14:32:32","modified_gmt":"2021-06-15T17:32:32","slug":"cresce-o-segmento-de-locacao-de-imoveis-inteligentes","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2021\/06\/09\/cresce-o-segmento-de-locacao-de-imoveis-inteligentes\/","title":{"rendered":"Cresce o segmento de loca\u00e7\u00e3o de im\u00f3veis inteligentes"},"content":{"rendered":"<p>Reportagem do site Infomoney esta semana revela uma nova tend\u00eancia no segmento imobili\u00e1rio: casas e apartamentos para loca\u00e7\u00e3o que j\u00e1 v\u00eam com recursos smart. Nada muito avan\u00e7ado, apenas uma caixinha Google Home e o recurso Chromecast instalado. A ideia \u00e9 de uma startup chamada Casai, que para todos os efeitos chama esses im\u00f3veis de\u00a0<em>smart homes<\/em>.<\/p>\n<p>Como AirBnB e outras do g\u00eanero, a empresa \u00e9 uma plataforma que coloca em contato propriet\u00e1rios de im\u00f3veis dispon\u00edveis e candidatos \u00e0 loca\u00e7\u00e3o, seja como moradia permanente ou para turismo. J\u00e1 s\u00e3o 100 unidades oferecidas na capital paulista, com ocupa\u00e7\u00e3o acima de 90%, diz a Casai, ao custo de R$ 300 a R$ 400 por noite. E h\u00e1 planos de expandir para cidades como Rio de Janeiro, Florian\u00f3polis e B\u00fazios. No M\u00e9xico, a empresa tem cerca de 300 im\u00f3veis alugados nesse esquema.\u00a0<a href=\"https:\/\/www.infomoney.com.br\/negocios\/startup-mexicana-que-aposta-em-aluguel-de-casas-inteligentes-chega-ao-brasil\/\"><strong>Vejam aqui os detalhes<\/strong><\/a>.<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-491705036\"><div data-cfpa=\"36066\" data-cfpw=\"36066\" id=\"homet-2026998214\"><a data-no-instant=\"1\" href=\"https:\/\/loja.sommaior.com.br\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ABBEY-ROAD_360x300px\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/10\/ABBEY-ROAD_360x300px.jpg\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><script type=\"text\/javascript\">;new advadsCfpAd( 36066 );<\/script><\/div>\n<p>De fato, a tecnologia pode ser grande\u00a0<a href=\"https:\/\/orlandobarrozo.blog.br\/2020\/05\/16\/tecnologia-para-o-mercado-de-imoveis\/\"><strong>aliada do mercado imobili\u00e1rio<\/strong><\/a>, na medida em que atrai usu\u00e1rios com poder aquisitivo elevado. Quem j\u00e1 viajou sabe como \u00e9 terr\u00edvel chegar num hotel e descobrir que a internet n\u00e3o funciona \u2013 \u00e0s vezes, nem a televis\u00e3o ou o celular. Com todo mundo hoje dependente da internet, oferec\u00ea-la valoriza o im\u00f3vel, com certeza. N\u00e3o ser\u00e1 surpresa se logo surgirem casas e apartamentos com sistemas de automa\u00e7\u00e3o mais amplos e at\u00e9 cozinhas inteligentes, com aquelas geladeiras que informam (por app) quando est\u00e1 acabando o estoque de cerveja.<\/p>\n<p>E, a prop\u00f3sito, vejam esta estat\u00edstica divulgada pelo site americano VentureBeat: 54% dos propriet\u00e1rios acham que instalar automa\u00e7\u00e3o torna mais f\u00e1cil vender um im\u00f3vel. Isso porque os compradores preferem que tudo j\u00e1 esteja instalado para n\u00e3o terem que se preocupar com isso depois da compra. Faz sentido.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reportagem do site Infomoney esta semana revela uma nova tend\u00eancia no segmento imobili\u00e1rio: casas e apartamentos para loca\u00e7\u00e3o que j\u00e1 v\u00eam com recursos smart. Nada<\/p>\n","protected":false},"author":1,"featured_media":21275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-21272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smart-home"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cresce o segmento de loca\u00e7\u00e3o de im\u00f3veis inteligentes - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2021\/06\/09\/cresce-o-segmento-de-locacao-de-imoveis-inteligentes\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cresce o segmento de loca\u00e7\u00e3o de im\u00f3veis inteligentes - HT &amp; Casa Digital\" \/>\n<meta property=\"og:description\" content=\"Reportagem do site Infomoney esta semana revela uma nova tend\u00eancia no segmento imobili\u00e1rio: casas e apartamentos para loca\u00e7\u00e3o que j\u00e1 v\u00eam com recursos smart. 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