{"id":2056,"date":"2017-01-06T20:28:39","date_gmt":"2017-01-06T20:28:39","guid":{"rendered":"http:\/\/revistahometheater.uol.com.br\/portal\/?p=2056"},"modified":"2017-01-06T20:38:42","modified_gmt":"2017-01-06T20:38:42","slug":"ces-2017-comeca-com-nova-geracao-de-tvs-oled","status":"publish","type":"post","link":"https:\/\/www.hometheater.com.br\/portal\/2017\/01\/06\/ces-2017-comeca-com-nova-geracao-de-tvs-oled\/","title":{"rendered":"CES 2017 come\u00e7a com nova gera\u00e7\u00e3o de TVs OLED"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2058 size-full\" src=\"http:\/\/revistahometheater.uol.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017.jpg\" alt=\"ces2017\" width=\"800\" height=\"533\" srcset=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017.jpg 800w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017-400x267.jpg 400w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017-500x333.jpg 500w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017-300x200.jpg 300w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017-768x512.jpg 768w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017-600x400.jpg 600w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017-210x140.jpg 210w, https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2017\/01\/ces2017-50x33.jpg 50w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>Al\u00e9m da LG, que desde 2013 vem apostando na tecnologia de pain\u00e9is org\u00e2nicos, tamb\u00e9m Sony e Panasonic est\u00e3o aproveitando a edi\u00e7\u00e3o 2017 da CES &#8211; que acontece esta semana em Las Vegas &#8211; para mostrar suas vers\u00f5es de TVs OLED. Embora tamb\u00e9m continuem investindo nos pain\u00e9is tradicionais (LCD, com backlights de LED), as tr\u00eas empresas anunciaram que pretendem adotar os displays org\u00e2nicos como \u201ctop de linha\u201d a partir deste ano.<\/p>\n<p>Os an\u00fancios contrastam com os da Samsung, atualmente o maior fabricante mundial de TVs, que deixou os investimentos em OLED para o futuro. Na CES 2017, a empresa coreana est\u00e1 demonstrando uma enorme variedade de TVs com a tecnologia \u201cQLED\u201d, que utiliza nanocristais para melhorar a reprodu\u00e7\u00e3o das cores &#8211; os chamados Quantum Dots (QD).<\/p><div class=\"homet-conteudo\" style=\"text-align: center;\" id=\"homet-3004765198\"><div data-cfpa=\"36066\" data-cfpw=\"36066\" id=\"homet-230361846\"><a data-no-instant=\"1\" href=\"https:\/\/loja.sommaior.com.br\/\" rel=\"noopener\" class=\"a2t-link\" aria-label=\"ABBEY-ROAD_360x300px\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hometheater.com.br\/portal\/wp-content\/uploads\/2025\/10\/ABBEY-ROAD_360x300px.jpg\" alt=\"\"  class=\"no-lazyload\" width=\"300\" height=\"250\"   \/><\/a><\/div><script type=\"text\/javascript\">;new advadsCfpAd( 36066 );<\/script><\/div>\n<p>O maior destaque no estande da LG \u00e9 a linha OLED Signature (foto). Esses TVs, em tamanhos de 77\u201d e 65\u201d, s\u00e3o os primeiros que trazem Dolby Vision (processamento de v\u00eddeo similar ao HDR) e Dolby Atmos (simulador de \u00e1udio que amplia o envolvimentos sonoro). Os modelos W Signature foram premiados com o Best of Innovation Awards, da CES 2016. Outro destaque \u00e9 a espessura do painel, que chega a 2,5mm.<\/p>\n<p>J\u00e1 os OLEDs da Sony trazem com diferencial um recurso chamado Acoustic Surface: o \u00e1udio \u00e9 gerado pela pr\u00f3pria tela de TV, eliminando a necessidade de alto-falantes, uma tentativa de fundir imagem e som e, assim, aumentar a sensa\u00e7\u00e3o de envolvimento.<\/p>\n<p>Recurso semelhante foi apresentado pela Panasonic com o TV OLED EZ1000, que traz o Dynamic Blade Speaker, adaptado de uma solu\u00e7\u00e3o criada pela Technics, famosa marca de \u00e1udio que pertence ao mesmo grupo. Esse TV, segundo o fabricante, inclui um novo processador de brilho chamado ABF ( Absolute Black Filter), que absorve a luz ambiente para melhorar o n\u00edvel de preto da imagem.<\/p>\n<p>Por sua vez, a Samsung montou o maior estande da CES 2017, com Hyun-Suk Kim, presidente da divis\u00e3o de displays anunciando \u201cuma nova era\u201d no mercado de TVs. Ap\u00f3s adquirir a Nanosys, criadora dos pain\u00e9is QD, a empresa coreana garante que seus TVs agora ser\u00e3o compat\u00edveis com o padr\u00e3o DCI-P3, refer\u00eancia do cinema para reprodu\u00e7\u00e3o de cores. Kim informou que os TVs mostrados no evento atingem picos in\u00e9ditos de luminosidade, de 1.500 a 2.000 nits.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Al\u00e9m da LG, que desde 2013 vem apostando na tecnologia de pain\u00e9is org\u00e2nicos, tamb\u00e9m Sony e Panasonic est\u00e3o aproveitando a edi\u00e7\u00e3o 2017 da CES &#8211;<\/p>\n","protected":false},"author":1,"featured_media":2061,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CES 2017 come\u00e7a com nova gera\u00e7\u00e3o de TVs OLED - HT &amp; Casa Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hometheater.com.br\/portal\/2017\/01\/06\/ces-2017-comeca-com-nova-geracao-de-tvs-oled\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CES 2017 come\u00e7a com nova gera\u00e7\u00e3o de TVs OLED - HT &amp; 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